Are Affirmations part of your success strategy?

Do you talk to yourself?

I do,

“I am responsible for looking after me”

“I know I can find a way”

“I will take one small step today towards my goals”

These are just a couple of the affirmations I say out loud to myself every morning in front of the mirror.

Affirmations are positive statements that can help you to challenge and overcome self-sabotaging and negative thoughts. When you repeat them often and believe in them, you can start to make positive changes

I am a late bloomer as far as affirmations go,

I didn’t see the point of standing in front of my mirror repeating gooey and positive phrases.

That was until I nailed down my values and learned what it means to live according to what is most important to me.’

And knowing what’s most important and affirmations go hand in hand because being able to verbalise what’s important to you helps you to plan and stay on track.

Getting clear on my values also helps me to make choices and decisions that will move me ever closer to my life goals and I will feel great.

And I will feel fulfilled, satisfied, loved and that I am contributing to something much larger.

When I stand in front of the mirror, it helps to reinforce who the choices I make will benefit and who is responsible for making things happen.

It’s Me.

Affirmations are not a magic spell. Just saying them will not make a new car, a new job or million bucks appear.

Affirmations are part of your success strategy and another tool in your toolbox.

When you reinforce the results you want and the plan of how you’ll get there then uncertainty and doubt are eliminated.

You starve those self-sabotaging thoughts and your affirmations motivate you to take the action, big or small, that makes realises the outcome.

Affirmations keep you on track, on message and on brand.

“I choose only to surround myself with supportive and good people”

Self-Affirmations have been widely studied by scientists and psychologists and have been shown to:

  • Decrease health-deteriorating stress

  • Help us to perceive otherwise “threatening” messages or situations with less resistance.

  • Make us less likely to dismiss harmful health messages and respond with an intention to change for the better.

  • They have been linked positively to academic achievement, by mitigating results decline in students who feel left out.

  • Self-affirmation has been demonstrated to lower stress and reduce the tendency to over-analyse situations.

“Our greatest weapon against stress is our ability to choose one thought over another”, William James

Here is how I installed daily affirmations into my success strategy:

1. Keep them short and clear

Get a nice journal specifically to write down your affirmations. Affirmations are dynamic, they will change as you change. You’ll grow out of them.

Initially, I had mine stuck up on the mirror in my bathroom so I could see them every time I went in.

The first affirmations I created were directly based on my values and were about how I could live those values every day.

“I am loved and I am loveable”
“Mistakes help me to learn and move on to being better”

There are loads of examples available on the internet. Here are a few examples:

  1. I opt to rise above negative feelings and ditch negative thoughts;

  2. I am resilient, strong, and brave, and I can’t be destroyed;

  3. Nobody but me decides how I feel;

  4. I’m fine with who I am, and I love who I am becoming;

  5. Through my contributions, I make positive changes to the world;

  6. My body is amazing just the way it is, and I accept myself this way;

2. Your affirmations must mean something to YOU.

Affirmations can be very useful for boosting your self-esteem and keeping you focused.

There’s a condition however….

Your affirmations must gel with what you’re about and who you want to become or what you want to achieve.

There's not much point in repeating something to yourself if you don’t believe it or if it doesn’t sit well with you. It must be a match to your values.

To have any kind of impact on your self-esteem, your self-affirmations should be positively focused and targeted at actions you can take.

Use your strengths, or strengths that you consider important, to guide your affirmations.

3. Repeat them every day

According to psychotherapist Ronald Alexander of the Open Mind Training Institute, affirmations can be repeated up to three to five times daily to reinforce the positive belief.

Create a ritual and just like meditation, really be present to the words. Look at yourself in the mirror while you’re saying them.

When I started out, I felt weird talking to myself in the mirror. So I closed my eyes so I could visualise the affirmation and the goal.

Honestly though, when I got over myself and began saying my daily affirmations looking at my face in the mirror, that’s when everything changed for me.

Start wherever you are comfortable.

Just start.

In the shower, in the loo (!).

Maybe the best time for you is first thing when you wake up, maybe it’s last thing before you go to sleep.

Olympic athletes, celebrities, business and political figures use affirmations every day to overcome the internal demons and self-limiting dialogue that stifles high performance.

So when you say your affirmations, know that you’re in good company.


Emma Taberner is a qualified Leadership and Executive Coach, Speaker, Facilitator, author and self-confessed Human Behaviour nerd. With over 20 years Supply Chain industry experience and 10 years coaching and mentoring frontline leaders, she is passionate about helping small business owners and their teams to understand how their behaviours determine their leadership and effectiveness in business, relationships and in life. Emma works One to One, with groups, both face 2 face and online.

When she’s not building future leaders you can find her flying small planes, being in the outdoors, growing her own food and hanging out with her husband of over 20 years.

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